Ing: Principles

| Mission, slew and values of the political party Mission instruction « ING aims to deliver its fiscal products and renovations in the mien its customers pauperism them delivered: with warning(a) service, wash room and at competitive prices. This is reflected in our thrill statement: to striation the standard in helping our customers bring off their monetary future. » tidy sum Beside its mission statement, ING aims to deliver timbre financial services for the customers. For this reason, ING started in 2009 a new class back to basics. Responding to financial market risk they want to create a rectify relation with the customers. To apply this scheme they choose to separate the banking and insurances operations (for the end of 2013). This separation is the solving of the populates vision for the banking sector. To change this vision they let at decided to show that the banking service provided by ING ass be easier and trustable. They are convicted t hat in the ripe future hoi polloi will be more observant to the social province of companies. This is why they have developed an key CSR program. Values By looking the ING website we can see that CSR is rattling important. In f tour they are acting in several(predicate) sectors; business, people, corporation and environment.

As a financial service, ING has a impaction on the frugal and social world. They have decided to act in a sustainable strategy and to improve their attribute by creating bully externalities. As we saw in the survey the act in different ways : * Business principles and p eople: creating a community around the ING b! rand is the scoop out way to check into awareness for people. Being clear and open, providing trainings to employees are the best principles to agree a sustainable strategy. * Community activity: they place in educational programs and they try to put people from their company wrong these programs. They participate to the mission of UNIFEC (through a special partnership) and they have created a special...If you want to get a full essay, state it on our website: OrderCustomPaper.com

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